Google TV to Roll Out World-Wide Next Year

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Source eKapija, 09. 09. 2010.
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	Google Inc. United States.
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	Eric Shmidt
	Google Tv
	IFA technology trade fair
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(WSJ) September 13, 2010 - Google Inc. Chief Executive Eric Schmidt said the Internet giant plans to launch its Google TV platform globally next year, in the company's latest move to expand its reach outside its core U.S. market.

Google used Mr. Schmidt's closing keynote speech at the IFA technology trade fair in Berlin to present Google TV, which projects a search bar onto the top of the television screen and allows users to search and surf the Internet, as well as live TV listings. The service is scheduled to make its debut in the U.S. this fall.

Google says it is currently working with content providers to bring entertainment options to Google TV. The company added that it plans to launch support for applications on the service next year.

Soon users will be able to change the channel using their voice through Google speech-recognition technology, Brittany Bohnet, a Google product marketing manager, said at the trade fair.

"The Internet is creating a great Internet disruption and that disruption is changing so many things," Mr. Schmidt said during his speech.

The company also presented a new translation feature, available in a few months, for smartphones that use Google's Android operating system. Users will be able to speak into the phone in one language, and have the phone read back the translation aloud in another language.